Category: Blog

Proliferate Your Business with Customer segmentation - Saasprospects.com

Proliferate Your Business with Customer Segmentation

Customer segmentation is a successful marketing tool when implemented correctly. What is Segmentation? Segmentation is the classification of customers (and prospects) using defined characteristics that allow you to easily find and categorize people while helping you understand and predict how they may act. Understanding your customers–their similarities, their differences–is one of the most fundamental and […]

Don’t buy marketing lists, until you read this - saasprospects.com

STOP!!! Don’t buy marketing lists, until you read this.

Thinking of buying an email list…!!! Don’t buy marketing lists, until you read this. Generally, people who are desperate to fill their sales funnel consider buying a marketing list for low price. Remember Low Price Lists = Bad quality. They don’t look into the quality. They care only about the quantity. Do you know? On […]

6 Content Marketing Failures and How to Prevent Them - Saasprospects.com

6 Major Content Marketing Failures and How to Prevent Them.

Content marketing is a new weapon in the arsenal of marketers. It is an effective way to attract and educate your potential customers. And the best part is you don’t have to break the bank to adopt content marketing. Though more and more companies are making content marketing their main marketing strategy, not all of […]

11 Well-Written Email Conversion Tips to Boost Your Email Marketing - Saasprospects.com

11 Well-Written Email Conversion Tips to Boost Your Email Marketing

You never know how it is going to perform until the campaign goes live. Writing a few sentences for an email campaign might not seem challenging, but there is an art to creating an effective copy. With these, well-written email conversion tips you can boost your email marketing as well as revenue of your company. […]

Know About Marketing Director – Role, Responsibilities and Metrics - SaaSProspects.com

Marketing Director – Job Description and Metrics

What is a Marketing Director? The head of a company’s marketing department is the marketing director. A Marketing Director looks after a company’s marketing strategy, including policies, goals and initiatives. This position is to work on conducting marketing research and developing marketing plans for specific products or services in a company. He must be able to […]

Know About Talent Acquisition Manager – Role, Responsibilities and Metrics - SaaSProspects.com

Talent Acquisition Manager – Job Description and Metrics

What is a Talent Acquisition Manager? Many people wondering “what is a talent acquisition manager?” and even the term talent acquisition is quite new. The job of a talent acquisition manager is the process of resourcing, attracting, recruiting, interviewing and onboarding employees to an organisation. It is a function of corporate recruiting and is usually housed within the Human […]

Know About Sales Director – Role, Responsibilities and Metrics - SaaSProspects.com

Sales Director – Job Description and Metrics

What is a Sales Director? A Sales director is a person who is employed by a business to manage the activities of subordinate salespeople and to develop and implement an effective selling strategy for the business. The sales director has full control over the sales function and staff within the budget allocated by a business and […]

Know About IT Director – Role, Responsibilities and Metrics - SaaSProspects.com

IT Director – Job Description and Metrics

What is IT (Information Technology) Director? An IT Director is an employee in charge of technology of an organisation. Information technology (IT) directors are in demand across many industries. It seems nearly every company has at least one person who serves in this capacity. Depending on the scale and purpose of a company, the role […]

Know About HR Director – Role, Responsibilities and Metrics - SaaSProspects

HR Director – Job Description and Metrics

Who is an HR director?  HR is the acronym for Human Resource, ultimately responsible for all Human Resource activities within a business. This will include working across various sites to ensure that all company strategies, policies and procedures are being implemented correctly and effectively and ensuring the company is legally compliant with all HR related legislation. […]

Know About Finance Director - Role, Responsibilities and Metrics - SaaSProspects.com

Finance Director – Job Description and Metrics

Who is a Finance Director? Finance directors are dealing with the responsibility for their company’s financial health with members of senior executive team. They combine operational and strategic roles, manage accounting and financial control functions, and establish a financial strategy for the profitable long-term growth of the business. Finance directors also support and develop a […]